Writers don’t stop writing. Beware of the first novel onlsaught.
“So, you’re a writer.” “Yes, among other things.” “What do you write?” “Lots of different things.” “Like, plays?” “Not plays. Magazine articles. Speeches. I ghost some op-eds for politicians.” “I hate politics.” “A lot of people do.” “Not as much as me. You should write a thing about how much I hate politics.” “Really?” “Yeah.[…]
Here’s something I love that I haven’t been able to squeeze into anything: Lisa Carver, PhD, is an assistant professor in the School of Kinesiology & Health Studies, Queen’s University, Canada. Earlier this year she published the results of a study she constructed to determine people’s estimates of how old they feel. That is, as[…]
I have a client who, among other things, publishes a health-related email newsletter. We were rolling through some open/click data the other day and a clear pattern emerged: the emails with uplifting subject lines got opened the most, but once inside the newsletter what really interested people was specific information about the most terrible health[…]
I had this client a couple of years ago, kind of a hip-pocket start-up I did some cheap work for. I wrote some web copy, designed a couple of ads, took some photos. It was maybe two days work and I liked what I did. When it came time to pay he called my[…]
My last blog entry discussed the heart-breaking act of PowerPoint suckery — of ignoring effect in favor of density of information. Yesterday, I went to a political rally. The rally was in support of the Affordable Care Act. Think what you want about the policy; there is no question that passions are running high. I’m[…]