Today I start a project for a genetics company in San Diego. (Not to be dramatic, but at this point I can’t say which.) Starting from scratch, I’m going to build a new website and fill it with content. It’s going to be about 60 distinct pages with solid SEO and security. The creative brief[…]
The Cubs are more than a baseball team. They’re a complete culture. With the team running hot, everyone’s a Cubs fan. The question is: are you really? This quiz builds people’s knowledge of the Cubs really-pretty-ridiculous history.
So this is a hell of a thing for a writer to post: a video without words. It’s something I did on very short notice for some friends who are starting a new company. They needed a video to roll at a trade show. We shot one afternoon, edited the next morning, and posted less[…]
In preparation for a significant trade show, Care Publications needed to redo it’s website. The deadline for completion was immovable, timed to the arrival of a direct mail promotion inviting people to visit Care’s booth to try out CARE2GO, Care’s new patient engagement app. Studies show that informed, engaged patients enjoy better outcomes. CARE2GO provides new[…]